Ira is a native of Chicago Illinois, and spent 41 Years in the auto industry. He is the retired President of Enterprise Rent a Car of Southern California where he grew the business to 400 offices, 40,000 vehicles on rent, 10,000 lease vehicles and 20 new car sales locations. Under his leadership Enterprise developed “Van Pool,” 20 rental truck locations, earned 1 Billion in revenue, and grew to over 3,500 employees. Prior to his retirement, Ira mentored and developed top corporate officers. Ira has sat on the Boards and/or Advisory committees for Enterprise Rent a Car, Enterprise Rent a Car Foundation, the University of Southern California School of Social Services, United Way of Southern California, the Boy’s and Girls Club of Long Beach, and the Urban League of Los Angeles. Since retirement, Ira is now the owner of Robbco Properties, Valencia Travel Village, and Vestal Watch Company. Ira is married to FACE’s Board Chair Cini, and is the father of 8 dogs, 1 cat and 18 birds.