It’s a fact, Americans love to pamper their pets!  We shower our pets with toys and treats on Christmas and their birthdays (or “gotcha” days), but did you know that Valentine’s Day is a big pet spending holiday too?

A recent article in Pets+ Magazine reports that a National Retail Federation survey found that US consumers will spend a total of $19.6 billion on all Valentine’s Day gifts, and over $750 million of that amount will be spent on our pets.

The average consumer plans on spending $5.50 on a Valentine’s present for their pet, out of a total average Valentine’s Day-related expenditure of $143.56.

Our pets are always our Valentines, so it’s not surprising that we celebrate our love for them with a little V-Day present!